STP Network

A home for long-term power building across the progressive movement

Connect 6

April 20, 2020 – May 30, 2020

How might we...

  • Governing Power: How might we shift governing power more towards justice?
    • How might we build a sustainable online deep base community using issue campaigns?
      • How might we move online members to be more involved in our issue campaigns?

Hypothesis

If RTV leaders engage one on one with new FB community members, then we’ll have built one rung on the deep base ladder and be able to bring more FB community members into issues campaigns.

Design

This experiment would be centered on a tangential campaign to the Right to Vote work that is more timely in this moment of crisis. So instead of focusing on pushing for a RTV amendment, this campaign would center on pushing the state government to provide resources for those recently released from prison so they can safely integrate back into society. 

This experiment is intertwined with the  Crown Royal experiment.

Actions:

  • Training 6  core leaders to engage new folks who join through the FB group (reaching out and scheduling a one on one phone convo)
  • Leaders engage with new FB community members and build relationships

Metrics

Retention/Engagement: Connect 6

  • What % of Facebook group members engage in the community? 
  • Can each of the 6-7 current leaders start holding relationships with  6 new people?
    • Through messenger, they start meetings of another group that they hold the relationships

Learnings

Decisions

Questions

Accountable Thomas
Team Thomas, Matt, Gihan, Alison, Aruna, Christopher
Documents Design + Log
Modified May 20, 2020
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